Download e-book for kindle: Metaphorically Selling: How to use the magic of metaphors to by Anne Miller

By Anne Miller

ISBN-10: 0976279401

ISBN-13: 9780976279402

Billions of bucks are left at the desk and 1000s of rules fail to get off the floor each day as a result over-communicated society within which we are living. Salespeople, Managers, experts, CEOs, even the President of the U.S. are continually challenged to pierce via this data litter to get others to work out the original price in their prone, causes, and propositions. Metaphors resolve that challenge. sign up for the ranks of five-star metaphor makers and salespeople like Ronald Reagan, Jack Welch, and Steve Jobs. easy methods to weave the magic of metaphor into your enterprise arguments to promote an idea, remedy confusion, shake up indifference, shut a sale, vaporize objections, wow an viewers, encourage motion and make your element. With greater than two-hundred and fifty examples from modern enterprise, politics, and media, Metaphorically promoting presents a unqiue 4 Step version to teach somebody simply and fast easy methods to develop into a grasp of metaphor.

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Metaphorically Selling: How to use the magic of metaphors to sell, persuade & explain anything to anyone by Anne Miller


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